With 20 locations of restaurants already operating by 1995, it was apparent that 13 Coins offers one of the best values for quality food. It was then that Khun Somchai started to fulfill the second part of his dream to build hotels and resorts that had his restaurants in each of them. The first was the 13 Coins Tower Hotel, located on Ratchadapeesek Road and each year a new hotel or resort has been built offering more and more conveniences and amenities. Restaurants in each location have gotten larger with hotels offering live entertainment 7 days a week with Thai and International bands performing hits for locals and foreigners.